Wait, where did my traffic go?
Last month, I opened my SEO dashboard expecting a little pat on the back. Rankings were up. My pages were sitting nicely on page one. But the traffic? Flatlined. For…
Category:
Trends & Innovation
14 Articles
14
Top 5 Digital Marketing Trends for 2025
First, Happy New Year! Now, as we leap into 2025, it’s the perfect time to explore the fresh trends shaping our industry. I’ve read a lot about it during the…
Is this the end of the search as we know it?
“This is the end of the world as we know it…” sang R.E.M., and if they’d been marketers, they might’ve been talking about Google. For decades, Google has been the…
Will AI replace all marketing jobs?
Last week, I stood in front of a lively crowd at the “First Friday of the Month 2024” event, hosted by Sammen om en jobb (SAJO). It was my first…
Is every SaaS really smarter with AI, or just showing off?
I recently found myself on a quest to discover the perfect A/B testing tool for startups. (By the way, if you know a great one, drop me a message—I’m still…
SearchGPT vs Traditional Search
When I first heard about SearchGPT, I thought to myself, “Great, another AI that’s gonna try to outsmart me.” I mean, we’re marketers, right? We live and breathe SEO, keywords,…
What is noplace, the new trending social network?
So, I stumbled upon this new social media app called Noplace. Yes, another one! But this one’s a bit different. Imagine MySpace had a child with the early internet days,…
Personalization Examples UX 2024
In the world of digital marketing, staying ahead means constantly adapting to new technologies and trends. Recently, while reviewing and updating some pages on our company’s website, I was struck…
Mad Skills: a secret weapon against AI replacement?
In the wake of my recent article asking “Will marketing jobs be automated?” and discussing – as you would have guessed – the looming question of whether AI will supplant…
Is Chat-GPT getting dumber?
Over the last 15 months, artificial intelligence (AI) has emerged as a cornerstone, revolutionizing how we communicate, create content, and devise strategies to engage our audiences. Among the myriad of…
Will All Marketing Jobs Be Automated?
Lately, I’ve been losing a bit of sleep over a question that’s been nagging at me: Are we, the marketers, about to be replaced by robots? As someone who’s spent…
OpenAI’s Sora – The Future of Video Generation
I’m no stranger to the wonders (and occasional blunders) of generative AI tools. Over the last 1,5 years, I’ve seen my fair share of innovations that promise to revolutionize our…
8 Marketing Trends to Follow in 2024
Do you know what I like with marketing? It’s changing all the time… Even if most of the fundamentals don’t really change, new techniques and solutions are brought on the…
The End of Content Marketing Ebooks?
White papers have long been a staple in the content marketing strategies of many B2B companies. They’re a popular tool for promoting thought leadership, offering immediate solutions to readers, and…
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